Market - Leading Rice and Pasta Brands

Having successfully launched our export operations, Herba Bangkok is now enhancing its reputation by importing Ebros brands into Southeast Asian markets.

This initiative has introduced Ebro brands in specialty rice, pasta, and ancient grain categories across both the food service and retail sectors in these regions.

Recently, we have further diversified our portfolio to include vegetarian drinks, ready-to-heat/ready-to-cook rice meals, and frozen puree products.

We have secured distribution agreements for several of Ebros brands in Thailand, Singapore, Malaysia and the Philippines, marking significant milestones in our growth.

Herba Bangkok not only forges new partnerships with local distributors but also enhances sales strategies to support Ebros brands in these markets. With a proven go-to-market strategy and a strong management team, we are fully committed to supporting our group companies and ensuring successful sales growth.

Brands available in Southeast Asian Markets are:

RICE

PASTA

ANCIENT GRAINS

READY TO HEAT AND READY TO COOK

VEGETARIAN DRINKS

FROZEN FRUIT PUREE

TRUFFLE

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